Indonesia Daily Focus December 3, 2020

 

Retail – 2021F: U-shaped recovery expected 

Better store traffic to offline retailers approaching 2Q21
We expect better foot traffic to offline retailers in 2021 compared to the overall traffic in 2020 (especially in 2Q21), supported by low based effect, seasonality factor and our assumption that vaccine will be partly available. Our ground check to some malls indicates that consumers were still willing to spend on food and beverages (F&B), especially restaurants, during the weekends. Meanwhile, on weekdays, there was less foot traffic. As for clothing, middle-income consumers were seen willing to spend on types of clothes which are recognized for brand yet valued for money.

Foot traffic likely improves in 2021F, but some people’s purchasing intention might still be low 
The government’s stimulus package has yet to address the cash problem being faced by millions of informal workers in Indonesia, which is the loss of their daily income due to their inability to work remotely. As of August 2020, there were 77.7mn informal workers (60.5% of total workers) who would desperately need the stimulus, as shown by data from Statistics Indonesia. From the perspective of 2021 state budget, although the national economic recovery still becomes the focus, the budget allocation (IDR372.1tr) is significantly lower than that of 2020 (IDR695.2tr). The budget for national economic recovery in 2021 includes a lower social safety net budget of IDR110.2tr (vs. IDR203.9tr). We are not confident at all that 2021 state budget could significantly alleviate the already weak confidence and purchasing power of middle-low income households. Overall, despite our expectation for a gradual recovery in the retailer sector, we would like to maintain a neutral view on the sector as we think purchasing power is still uncertain and possesses a risk to the retail sector. For the time being, we believe that the government’s stimulus, including PKH (family assistance program) and BLT (direct cash assistance program), are more likely to be spent by the recipients on basic necessities (such as food and beverages).

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